Sunday, April 11, 2010
"Everyone Is a Publisher; Everyone Is a Broadcaster" -The Evolution of Blogging
LiveJournal, a host of over 10 million journal accounts. These journal entries soon turned into the new idea of blogs.
Blogs arose around the year 1999 with the launch of Blogger. Blogger was purchased by Google and the creations of blogs began to take shape. Ben and Mena Trott released the Movable Type 1.0 from their San Francisco apartment. Movable Type is now the home to millions of bloggers. Now there are millions of blog outlets and they are being used every day. Social media has been over looked in the past but now it is an essential component of a company. Big companies such as General Motors, Southwest Airlines, Amazon.com blog on a regular basis and encourage two way communication with their customers. This is a way to manage their customer feedback system and make sure they are on the right track.
This chapter delved into the insights about blogs, podcasts, RSS feeds and more. The section on blogs was very enlightening as it provided me with the history of blogs and allowed me to understand how far personal publishing has come in the last ten years. I can only imagine what we will see in 2020.